By: Maria Lisella
About a year ago, the Pacific Asia Travel Association (PATA) kicked off a series of in-house workshops within its PATA Human Capacity Building Program that are aimed at fine-tuning business practices within the tourism industry.
Since then, PATA has held four workshops in collaboration with various international and national travel organizations. The programs are designed for diverse organizations, including government agencies, non-governmental organizations (NGO’s), educational institutions, and private sector businesses. Sessions are either conducted at PATA headquarters in Asia or on-site at the various organizations.
The fact that PATA is dedicating resources to providing these trainings shows just how important it is to invest in your own staff. It has been proven that companies that allocate the time and money to educate their workforce are able to hire, retain and develop the most highly skilled, effective, productive and motivated employees.
Here are five good reasons to invest in your staff. The original source is Chad Halvorson on Inc.com. Travel Market Report has taken the liberty of adapting the advice for travel agencies.
“You don’t build a business, you build people – and then the people build the business.”
1. Attract and retain great employees
Employee retention is a huge challenge (and expense) for employers. So is the hiring process. Having a solid employee development program can help make that less of a burden.
2. Promote from within
Employee development trains your current employees for possible future promotion and shows you which ones have potential. Who else is more familiar with your day-to-day business and your customers?
3. Keep employees engaged
Bored employees are a recipe for disaster. They can take on negative attitudes, sloppy work habits, and damage relationships with other employees and customers. Employee development avoids that kind of boredom from setting in.
4. Save time and earn money
A good employee is like money in the bank. Well-trained, confident, and engaged employees are going to do better work for you in the long run, with the potential to increase sales and output.
5. It makes you plan for your future, too
Training programs don’t happen without planning. An employee development plan that’s going to work forces you to consider the future path of your own business, which means you’ll always be thinking ahead of the curve.